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Publicity campaign for OTC head lice treatment

Year: 2009 - Present

A complete campaign

It's better to talk to mothers about the solution and not the problem.

The OTC Antipiojos launch has considerably increased product sales and consolidated its position as market leader in the treatment of head lice.



Other projects for Ferrer:

Ferrer Visual Identity

Protextrem online - ofline campaign


Campaña Protextrem

Campaña Mosiguard

OTC Antipiojos identity

Repavar website

Protextrem Website

OTC Antipiojos packaging

Protextrem awareness campaign

Repavar branding

Neopic packaging

Ferrer internal communication

Identity of the Ferrer Group

Redesign of Gelocatil packaging

Repavar Packaging

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Getting ready for the photo session for OTC Antipiojos packaging

The 1, 2, 3 concept (eliminate, remove, protect) makes it easy to choose the required product

We converted the stage into a children's party while keeping it as a brand event

We converted the photo session into a corporate brand event

Totem advertising displays

Exhibition for kits or individual products

We designed a great variety of material for the product launch including a complete informative guide

Fridge magnets 1,2,3