Publicity campaign for OTC head lice treatment
Year: 2009 - Present
A complete campaign
It's better to talk to mothers about the solution and not the problem.
The OTC Antipiojos launch has considerably increased product sales and consolidated its position as market leader in the treatment of head lice.
Other projects for Ferrer:
Getting ready for the photo session for OTC Antipiojos packaging
The 1, 2, 3 concept (eliminate, remove, protect) makes it easy to choose the required product
We converted the stage into a children's party while keeping it as a brand event
We converted the photo session into a corporate brand event
Totem advertising displays
Exhibition for kits or individual products
We designed a great variety of material for the product launch including a complete informative guide
Fridge magnets 1,2,3